From raw data to real product intelligence.

Whether it's a model behind the scenes or automation that removes friction, we design AI that quietly transforms how your users interact with your product.

Ai/ML Opportunities

How can you leverage AI?

Our history

Generative AI, Predictive Modeling

Speed Up Existing Workflows
Reduce friction and anticipate user actions by predicting the next step in a task. Help users get started faster and make fewer mistakes.
SingleFile -- Auto-fill forms based on prior sessions

NLP, Computer Vision

Insights from Unstructured Data
Analyze large volumes of content (text, video, audio, or images) and identify the right signals, faster.
Chunks -- Extract the top 2–3 minutes of concert footage from hours of video, using AI for search, summarization, and face detection
Generative AI
Personalization at Scale

Tailor content, interfaces, or flows to each user’s needs, without relying on manual segmentation.

True Loyalty -- AI-generated personalized SMS messages based on known customer preferences
Data Mining, Predictive Modelling
Behind the Scenes Intelligence

Increase efficiency and accuracy without adding complexity for the user. Use AI to make products feel fast, seamless, and thoughtful.

True Loyalty -- Predict customer lifetime value using historical visit frequency and customer spend

Ai/ML Solutions

Whether it’s a model behind the scenes or automation that removes friction, we design AI that quietly transforms how your users interact with your product.

Generative AI (Agents + Chatbots)

Use LLMs to generate content, power lightweight chatbots, or build AI agents that respond to user input

Computer Vision
Natural Language Processing (NLP)
Predictive Modeling
Data Mining

Our philosophy

You don’t need to rebuild your product to use AI.

Many of the best AI solutions start small — improving a single workflow, decision, or experience. We help teams identify those moments and build from there. We focus on integrating intelligence directly into your platform and data, so it supports existing workflows instead of disrupting them.

Our Tech Methodologies

When it comes to AI/ML, it’s not all about speed— experience is everything.

Stage
Our Approach
Key Activities
Source Data
Strategize on recommendations and the likelihood of success of potential models.
- Review data sources
- Discuss ingestion/storage method(s)
- Address Privacy Concerns
Clean and structure Data
Determine data quality and preprocessing needs. Further refine on the likelihood of success of potential models.
- Data annotation and labeling
- Define baseline metrics and candidate models
TEst and Refine
Ongoing experimentation and recommendation of the model to deploy.
- Conduct modelling experiments
- Track accuracy and other metrics
Deploy and Evaluate
Develop and deploy the recommended model. Evaluate the outcome and performance of the proof-of-concept.
- Document accuracy in production
- Monitor performance
- Collect further data as needed

Our Approach

How it works.
From raw data to intelligent action.
Observe & understand
Analyze large volumes of structured and unstructured data to uncover patterns, behaviours, and signals that are easy to miss. Used in loyalty platforms and analytics tools to surface trends in real time.
Interpret & decide
Turn complex datasets into clear signals that support smarter decisions. Drive retention, highlight at-risk customers, surface performance anomalies, or recommend next actions — all grounded in your existing data.
Surface & act
Use AI to surface what matters — and ignore the rest. Automatically identify the most important moments, signals, or content within large volumes of data. Especially powerful with high-volume media and data streams.

Technologies

The right models for the right problem

We use modern AI technologies to build intelligent product features. AI isn’t one-size-fits-all. We work closely with your team to understand the product, the data, and the problem before selecting the technologies that power it.

Generative AI
Computer Vision
Natural Language Processing
Predictive Modelling
Generative models we use:

OpenAI (GPT-4.1 / GPT-4o)
Google (Gemini 1.5)
Anthropic (Claude 3.5)
Mistral (Mixtral / Mistral Large)

Stable Diffusion
Midjourney
GAN

Generative models we use:

OpenAI (GPT-4.1 / GPT-4o)
Google (Gemini 1.5)
Anthropic (Claude 3.5)
Mistral (Mixtral / Mistral Large)

ResNet
YOLOv8

Generative models we use:

OpenAI (GPT-4.1 / GPT-4o)
Google (Gemini 1.5)
Anthropic (Claude 3.5)
Mistral (Mixtral / Mistral Large)

BERT
RNN

Generative models we use:

OpenAI (GPT-4.1 / GPT-4o)
Google (Gemini 1.5)
Anthropic (Claude 3.5)
Mistral (Mixtral / Mistral Large)

Technologies

The right models for the right problem

We use modern AI technologies to build intelligent product features. AI isn’t one-size-fits-all. We work closely with your team to understand the product, the data, and the problem before selecting the technologies that power it.

Models we use:
AI agents and tool use
Stable Diffusion, Midjourney, GAN
Vision and multimodal reasoning
ResNet, YOLOv8
Semantic search and embeddings
BERT, RNN
Predictive Modelling
XGBoost, LSTM

Case study

Our success stories with AI...
Digesting Video
Computer Vision and Natural Language Processing to analyze, determine, and compile the best moments out of long-form video content.
Customer Loyalty
Using Machine Learning to process customer behaviour, profile and reservation information for an elevated guest experience.
Retouch Detection
Computer Vision and Neural Networks to detect, score, and flag photo and video retouching.
CPA Automation
Computer Vision and Natural Language Processing to automatically categorize, and cross-reference receipts and bank statements, eliminating manual data entry.

Case study

An AI-powered video analysis and clipping tool, built for anyone that has no time to edit.
chunkschunkschunks.com
Computer Vision

Computer vision models analyze video frames to detect key visual events, scene changes, faces, gameplay actions, crowd reactions, or performance moments within long recordings.

Natural Language Processing

Interprets prompts and analyzes spoken dialogue, commentary, or subtitles to identify meaningful moments tied to specific topics, reactions, or narratives.

Face recognition, logo detection, and automatic highlight identification

Auto generated prompts

Translate user prompts to editing instructions

Get in touch

Let’s talk about your data.

Share a bit about your product, your data, and the ideas you’re exploring. We’ll use this information to prepare for a 30-minute introductory call where we can discuss possible AI opportunities for your platform.

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Invoke Media Inc.
333 Seymour Street, 8th Fl.
Vancouver BC
V6B 5A6
Canada
604.398.3600
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